The new hit “I Love It” by Kanye West and Lil Pump has reached the top of the charts in over three countries. The song also reached the top 10 in the US and the UK. It was originally produced for the 2018 Pornhub awards by Kanye himself and DJ Clark Kent (a frequent collaborator with many leading artists such as JAY-Z). He has also worked on productions with Lil Pump as well.

The song was written by West, Pump, and Smokepurpp, another  American rapper. The video gathered the most views of any YouTube hip hop video ever. The strange costumes in the music video are meant to represent roblox figures. “I Love It” was Pump’s first number one hit and West’s third.

I like this song because of the beat and rhythm. The song is upbeat and fun. It very easily gets stuck in your head; I can tell you from personal experience. The lyrics are simple and easy to sing, and give off a funny meaning. Overall, the song is fun and catchy. You will have it stuck in your head for a while after you listen to it.

Until next time,

Luke A-S